Thursday, November 17

     Finds An ATM Near You

hello everyone

today i want to discuss one thing with you that now you can search nearby atm machine  with cash in your locality by helping of google.


Google introduces new link on search engine finds atm near you. so i attach screenshot of that you can easily understand about that and how to find atm

Tuesday, November 15

         MKT-901 WEB MARKETING SYLLABUS



Unit I

Taking marketing to the web : Rearranging the marketing mix, Understanding
web marketing essentials, Adjusting the numbers for a new medium


Planning for web marketing : Preparing an online business plans, setting goals for
the web site, Defining the target market and writing online marketing plan


Taking steps to initiate online presence : Deciding who will design your site,
Creating a site index and writing a request for proposal, Finding the right domain
name, Setting benchmarks, Gearing the site to yours visitors interests, Web site
Designing



Unit II

Producing a business web site : Deciding the structure of the website, Creating a
concept and developing content, Ensuring easy navigation and making site
accessible, Decorating the site and improving marketing efficacy


Creating a marketing effective storefront : Key components of a online store,
B2B selling with an online store, Merchandising an online store, Making it easy for
customers to buy, Shipping and communication, Specifying a storefront requirement


Pulling repeat visitors with onsite marketing techniques : Deciding for onsite
marketing technique, Freshening your content, Building an online community,
Reviews and testimonials, Incorporating freebees



Unit III

Marketing with online Buzz : Guerrilla marketing, Chat rooms and message
boards, Blogs and social networks, Buzzing influencers, Buzzing with press releases
and inbound link campaigns


The art of e-mail marketing : Free e-mail tools and getting the most out of e-mail
messages, Rolling out e-mail newsletter, Finding subscribers for your newsletter


Staying ahead of online marketing wave : Marketing your online business offline,
Coordinating a site launch and producing online events, Marketing internationally
online, Generating leads with an affiliate program, Establishing loyalty programs
online



Unit IV

Secrets of search engine : Building a search engine friendly site, Optimizing for
Google, Optimizing for yahoo!, MSN, and other search engines with meta tags, Using
open directory, Submitting to specialty search engines and maintaining your ranking


Marketing with pay per click Ads : Devising a pay per click strategy, Carrying out
a pay per click plan, Google AdWords specifics, Working with shopping search engines


Marketing with paid online advertising : Understanding banner advertising and
making banner advertisement decisions, Sponsoring newsletter and sites, Advertising
with online classifieds



Unit V

Capturing customers with new technology : Adding video blogging to your
campaign, Feeding updates, Delivering content via webcasts, web conferences and
webinars, Delivering content and generating leads with podcasts, Entering the
wireless world


Web analytics : Tracking website activity, Identifying parameters to measure,
Interpreting sales statistics, Diagnosing conversion rate


Staying out of legal trouble : Protecting copyright and reserving trademarks,
Avoiding litigation, Linking legally and reviewing privacy policies, Establishing kid safe
zones and safeguarding your business


Unit VI

Maintaining the web presence : Reaching out to customers, Rewriting marketing
plan for future


Free ways of website marketing : Learning ways to promote the website for free

Common mistakes in web marketing : Problems in business goals and planning,
Ignoring search engines and myopic view, Ignoring statistics and back office
problems


Handling tired sites : Diagnosing the problem, Checking statistics, Reviewing site
design and operations, Building traffic, Optimizing for sales and embracing the worms


Text Books:

1. WEB MARKETING FOR DUMMIES by JAN ZIMMERMAN, WILEY

References:



1. SOCIAL MEDIA MARKETING FOR DUMMIES by SHIV SINGH & STEPHANIE
DIAMOND, WILEY


2
. EMARKETING EXCELLENCE by DAVE CHAFFEY AND PR SMITH, ROUTLEDGE  

Sunday, March 15

Know The 5 Most Influential Person on the Internet

Hello everyone
Today i want share with you  the 5 most influential people on the Internet according to time networks. The rise of social networks has leveled the playing field, allowing unknowns to command audiences rivaling those of real-world leaders. 
Including Social Media Platforms
1.Facebook
2.Twitter
3.Linkedin
4.Instagram

Here's our top 5  Influential Persons list.

  1. Taylor Swift
The 25-year old American pop star singer-songwriter has million followers across social media.Throughout her career, she has become one of the most popular female contemporary singers. She is known for narrative songs about her personal life, which has received much media attention.



2
. Barack Obama

Obama is most liked world leader on facebook and most follwed world leader on twitter. its kind of president's virtual influance.

     




3Narendra Modi
The Indian Prime Minister 38 Million total followers on twitter and facebook more than any other leader in the world except US president Barack Obama. Modi  trying to reach indian 2 mn online population directly.







4. Kim Kardashian
Kim Kardashian 34 year old model stands on social media Instagram,There, she has perfected the art of the selfie and all delight of her 27 million followers.
Links:





 5.  Justin Bieber
Justin Bieber is a Canadian singer and songwriter.He is having 23 million Instagram followers and 78 million facebook million fans and 61 million twitter followers. 
https://www.facebook.com/JustinBieber https://www.facebook.com/JustinBieber

Friday, October 24

HAPPY DIWALI

Hello Everyone
As you celebrate this Religious  occasion, the most loving thoughts and wishes are for you.
May the beauty of Diwali fill your world  and your heart and may the love that is always yours, 
brings you  endless joy.
Have A Wonderful Diwali!!!

Tech-Buzz Team
Happy Diwali